Company / App Name: LaunchPlan
What does it do?
LaunchPlan is smart and simple business plan software that helps small businesses and startups turn their ideas into action. Using tutorials and examples, the app walks through each step of writing a business plan and automates financials.
Why do we need it?
Many entrepreneurs and small businesses do not know where to begin when it comes to writing a business plan and making financial forecasts. LaunchPlan walks through each step with clear guidance and crisp charts and graphs.
Who is it for?
Small businesses, entrepreneurs and startups that need help organizing their ideas into a professional and persuasive business plan for investors and banks.
What makes it stand out from the crowd?
LaunchPlan fills a gap in the middle of the market. By offering detailed guidance and automated financial forecasts, LaunchPlan is more robust than free business plan software, yet it is more affordable than subscription-based competitors.
LaunchPlan is looking to drive growth by targeting the food service, real estate, and health & beauty markets, as well as by building up its customer base among educational institutions and veterans programs.