Beta Pitch for Candle Apparel
Company / App Name: Candle Apparel
What does it do?
We’re here to introduce Candle Apparel to you, the world’s first rechargeable, battery-powered heated gloves, designed specifically for the city (but made to last you up the mountain, too!).
Why do we need it?
We’re all spending too much time inside, especially in Winter. According to a study by Harvard Medical School, the average American is only spending 7% of their time outside, with that number decreasing in colder regions of the country.
Who is it for?
The gloves have been specifically designed for the city, with functionality that will last up the mountain. We considered the urban, style-conscious socialite that spends most of their time in the city, but still loves outdoor living!
What makes it stand out from the crowd?
Candle Apparel is from the people, for the people – we are cold-weather warriors based out of Vancouver, Canada and we’ve made sure we’re offering an attractive, versatile product at prices that make sense.
Link to Company / App Demo video
https://www.candleapparel.com
When and how are you opening up your beta to new users?
We’ll be launching our Indiegogo campaign in the next couple of weeks, though we encourage users to come to our website and get advance access to 50% off initial retail price!
When do you plan on launching?
Our proposed launch date is November 13th, though we are going to give ourselves a buffer in case this timeline gets pushed; the campaign will be live for a month on the platform.
