Company / App Name: Leplace World
What does it do?
Leplace World is a mobile app creating urban experiences anywhere in the world, augmenting your daily life with the most interactive stories and urban challenges, promoting an active lifestyle while connecting people and places.
Why do we need it?
Are you wondering what to do next? Or which new places to explore in your own city? Maybe you want to be more active, but you never find the excuse. Or even if you just want to play a mobile game in your coffee break and earn points.
Who is it for?
The app is best suited for urban explorers with a digital lifestyle, people that like to travel and try new things, early adopters of technology.
What makes it stand out from the crowd?
The app is limitless in terms of possibilities as it can be played both as a mobile game (indoors) and outdoors, with augmented reality and dynamic urban challenges.
Serious gaming is a subject of expansion that can disrupt the level of interaction between the citizens and the authorities for solving real world problems, involving the citizens into the community.