Company / App Name: Defender Ring™
What does it do?
Defender Ring™ is a first of its kind self defense ring developed exclusively for women who want protection but don’t want to sacrifice style and comfort. The ring’s design is clean, minimal, and can be worn everyday by women.
Why do we need it?
It’s a dual purposed piece of jewelry that will also provide safety to the wearer. It’s functional and practical jewelry that women can wear everyday.
Who is it for?
Women, young professionals, young women, joggers, men can wear it too.
What makes it stand out from the crowd?
All self-defense products serve only one purpose: self-defense. This makes them unappealing to the average person, who doesn’t want to carry around a can of pepper spray that they may never have to use. Our product is dual-purposed.
We donate 10% of profits to organizations that support female empowerment, #MeToo, and other global or local social causes.
We hope this product becomes a symbol for social justice.