Pitch for MBA in a DAY 2.0

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Company / App Name: MBA in a DAY 2.0

http://www.mbainaday.com
Twitter – @mbain1day

What does it do?

MBA in a DAY 2.0 provides “basics of business” in an easy-to-understand manner

Why do we need it?

In a highly-focused competitive environment, it’s not only the technology, invention or innovation that’s critical, it’s also the over-arching business model, execution, management and leadership, crossing many functional areas.

Who is it for?

Already highly-educated professionals, e.g., engineers, scientists, physicians who need to gain a “360” view of business and organizational fundaments found in MBA programs, but who do not have the time, associated opportunity cost

What makes it stand out from the crowd?

MBA in a DAY has already been successful, with over 15K copies and translated into 7 languages. “2.0” provides important updates to a more global, digital, wired and connected world.

What’s next?

Reflecting the digital disruption of the past decade, to bring this to the market an IndieGoGo campaign is in play

Link to Company / App Demo video

http://igg.me/at/FeqpuL2B2E4/x/316955