Pitch for GullyyT20
Company / App Name: GullyyT20
What does it do?
The app is a game. Capitalises on Bingo/Housie and Cricket. Designed for T20 cricket it lets a player generate a ticket and play the game as the match progresses and win prizes. The numbers struck are the runs scored in an over.
Why do we need it?
It is a unique app as it helps advertisers reach out to users directly. Level of engagement is high. Players are clued in through the match and this gives the advertisers bang for the buck. It serves as the right way to reach out.
Who is it for?
It is for the the cricket fan to play and win exciting prizes. It is for sponsors and advertisers to get more RoI rather than other media like TV adverts and print ads. This is direct and focussed. The app is the perfect medium to reach out
What makes it stand out from the crowd?
No other similar app in the space as yet. This is unique as of now. We’ve done soft launch games and private closed group games. The reactions have been good. We need to build on this further and will focus on improving UI & optimisation
What’s next?
The plan is play in the gaming and sports space. This is the most exciting space to be in. We will work on rolling out new apps that will get a right mix of engagement and access to the users. It should be a model that works for all.
Link to Company / App Demo video
http://gullyy.com/
